Thursday, 24 March 2016

CAP Broadcast codes

https://www.cap.org.uk/Advertising-Codes/Broadcast.aspx


Aim to write between 5 - 10 that relate to your advert.


I.e. 3.1 Advertisements must not materially mislead or be likely to do so.


My advert would not mislead the audience as it does not contain anything that would suggest the product has any advantages or disadvantages to the user - it is mostly factual.


However yours should be more detailed and make more sense than this!


Happy Easter!





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